Seoul, January 11, 2026: HYBE has officially announced the global launch of its original story animation series DARK MOON: THE BLOOD ALTAR, which will premiere across more than 80 regions worldwide.
Adapted from HYBE’s original webtoon of the same name, DARK MOON: THE BLOOD ALTAR was created in collaboration with K-pop powerhouse ENHYPEN and has amassed over 200 million views globally, highlighting its massive international fanbase. The animated series will be available worldwide starting January 9, including streaming on Crunchyroll, the world’s largest animation platform. Crunchyroll will offer both dubbed and subtitled versions in eight languages, ensuring broad accessibility for global audiences.
The series is produced by renowned animation studios Aniplex and TROYCA, with direction by Shoko Shiga, best known for her work on Overtake!. Adding to the global buzz, teaser videos will be displayed on large digital screens in New York’s Times Square beginning January 12, marking a major milestone in the project’s international rollout. Additional promotional events will also take place across WEBTOON platforms in multiple regions.
“Based on a globally popular webtoon with a universally appealing vampire narrative, we believe DARK MOON: THE BLOOD ALTAR will resonate strongly with audiences around the world,” said Kurosaki, Producer at Aniplex.
HYBE also emphasized the significance of the release within its broader content strategy. “Since launching HYBE ORIGINAL STORY in 2021, we have expanded fan experiences across webtoons, web novels, books, and brand collaborations,” the company stated. “The animated adaptation of DARK MOON: THE BLOOD ALTAR represents our latest step into new content genres, and we will continue delivering immersive transmedia experiences for global audiences.”
About HYBE
HYBE Corp., formerly known as Big Hit Entertainment and rebranded in March 2021, is a global entertainment lifestyle platform company dedicated to innovating the music industry through boundless expansion. With a diversified structure spanning music, platforms, and technology-driven future growth businesses, HYBE delivers enhanced fan experiences and drives cultural impact worldwide.
The company operates a multi-label system that includes BIGHIT MUSIC, BELIFT LAB, SOURCE MUSIC, PLEDIS Entertainment, KOZ ENTERTAINMENT, ADOR, and YX LABELS. HYBE AMERICA oversees affiliate labels such as Big Machine Label Group and Quality Control. Beyond music, HYBE has built an integrated ecosystem encompassing concerts, video content, games, original stories, retail, and the global superfan platform Weverse, with offices across Korea, Japan, the U.S., Mexico, China, and India.
About HYBE ORIGINAL STORY
HYBE ORIGINAL STORY is an expanding ecosystem of story-driven IPs inspired by the brands and messages of HYBE artists. Designed to transcend genre and format, the initiative extends beyond music into webtoons, web novels, and visual content, allowing fans to immerse themselves in rich narratives while virtually casting artists as characters.
Launched in January 2022, the original stories include 7FATES: CHAKHO (BTS), THE STAR SEEKERS (TOMORROW X TOGETHER), and DARK MOON: THE BLOOD ALTAR (ENHYPEN). Subsequent projects such as CRIMSON HEART, DARK MOON: THE GREY CITY, and SUMMER MOON: THE QUPRIDS are linked to LE SSERAFIM, &TEAM, and ILLIT, respectively, further expanding HYBE’s transmedia storytelling universe.
