MUMBAI, January 28th , 2026: In the humid, high-velocity landscape of Mumbai, the “daily grind” usually refers to the local train commute. But today, at the headquarters of Sachde Foods & Beverage Pvt Ltd, the term has taken on a literal, more aromatic meaning. With the official launch of NyMi Coffee, founder Ajay Sachde is attempting to solve a decades-old urban dilemma: how to get a world-class cup of coffee without the world-class wait.
As the city enters 2026, Sachde is not just launching a brand; he is deploying an army of “AI Baristas” designed to disrupt the very fabric of India’s beverage industry.
The Visionary Behind the Vending: Ajay Sachde’s “Coffee Conflict”
Every successful innovation begins with a problem. For Ajay Sachde, that problem was the “Coffee Conflict.” In his observation of the Indian market, Sachde noted a glaring gap between the convenience of low-quality instant coffee machines and the high-end, time-consuming ritual of premium cafés.
“Today, coffee is more than just a beverage; it’s a part of our identity,” Sachde’s team remarked during the unveiling. Sachde’s innovative thinking lies in his refusal to accept that “fast” must mean “flavorless.” He envisioned a “lifestyle innovation” that treats the coffee machine not as a hardware appliance, but as a digital craftsman. By blending high-speed automation with the soul of artisanal brewing, Sachde is positioning NyMi as the answer for the modern, time-starved Indian professional.
Inside the Machine: The “Brewing Symphony”
What sets Sachde’s NyMi apart from the dusty vending machines of the past is a sophisticated, AI-driven process he calls the “Brewing Symphony.” Sachde’s technical philosophy focuses on four pillars of precision that mimic a human barista’s expertise:
- The Perfect Grind: Every cup begins with 100% Arabica beans, milled on-demand by integrated grinders to a specific coarseness.
- The Golden Temperature: Utilizing AI sensors, the water is heated to a precise degree, ensuring that the beans’ delicate flavor profiles are extracted without the bitter “burnt” taste common in automated systems.
- High-Pressure Infusion: The machine applies exact pressure to the grounds, resulting in a rich, full-bodied espresso with a thick crema—the hallmark of a professional brew.
- The Hygiene Innovation: Understanding Mumbai’s climate, Sachde has integrated a smart ice-management system. To ensure maximum freshness, the machine automatically discards unused ice every 12 to 24 hours, solving a major health concern in the automated beverage sector.
Strategizing the City: The Aggressive Rollout
Ajay Sachde’s business acumen is most evident in his deployment strategy. Rather than waiting for customers to come to a café, he is bringing the café to the customer’s natural habitat. By targeting “transient zones”—places where people are in flux but in need of a reset—NyMi is set to become an ubiquitous presence in Mumbai.
| Sector | Planned Strategic Locations | The Sachde Value Proposition |
| Transport | Airports & Metro Stations | The “Brew Between Stops” for commuters. |
| Education | College Canteens & Cafeterias | Fueling the next generation with quality caffeine. |
| Corporate | High-traffic Business Parks | Boosting productivity with 80-second service. |
| Healthcare | Hospitals & Medical Centres | Providing comfort to families and staff 24/7. |
| Retail | Malls & Amusement Parks | Enhancing the leisure experience. |
| Hospitality | Luxury Hotels & Resorts | A premium, contactless welcome drink. |
The “Affordable Luxury” Democratization
Perhaps the most radical part of Sachde’s thinking is the price point. In an era where a premium latte can cost upwards of ₹300, NyMi Coffee starts at just ₹99.
This “Affordable Luxury” model is supported by a tech-first user experience. With a contactless UPI-based payment system and an automated lid dispenser, the entire transaction is friction-less. The menu is surprisingly deep, offering everything from classic Espressos and Americanos to Frappes, Iced Teas, and Hot Chocolate.
The Green Footprint
Beyond the tech and the taste, Sachde has aligned NyMi with the global shift toward Conscious Consumption. The brand’s operations are designed with a “Sustainability Focused” mindset, aiming for minimal waste and eco-friendly footprints, a move that appeals to the environmentally aware Gen Z and Millennial demographic.
Final Thoughts: A New Era of Indian Coffee
As Mumbai wakes up to the hum of NyMi’s AI Baristas, the impact of Ajay Sachde’s vision is clear. He has moved the conversation from “man vs. machine” to “man via machine.” By leveraging AI to handle the mechanical precision of brewing, he has freed the consumer from the constraints of time and cost.
In the words of the company, Sachde Foods & Beverage isn’t just selling coffee; they are “installing the future.” One smart machine at a time, Ajay Sachde is ensuring that in the city that never sleeps, the coffee is always fresh, always accessible, and—most importantly—always perfect.
For more details visit their Instagram page :
https://www.instagram.com/nymicoffee?igsh=MWx6dTAxbTR5NHlybQ%3D%3D&utm_source=qr
